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Sunday, October 11, 2009

My Pleasure


"My Pleasure". Chick-fil-A employees are trained to relay these two simple words following every transaction. "My Pleasure", rather than "You're Welcome", conjures up a vision of visiting an upscale establishment. This phrase is used by all employees, a little unexpected in a fast food restaurant, but it works! These little words differentiate Chick-fil-A from their competitors and leave a lasting positive impression on the experience.

How do you differentiate your business in an environment where products and services offered are similar across several competitors? In this high tech era where we rely heavily on digital processes and immediate satisfaction, it is so important to remember the basic, fundamental element that keeps customers coming back: excellent customer service.

I'd like to mention a few establishments that, in my opinion, really understand what excellent customer service is all about. Here are a few places where I have experienced superb customer service:

Where do you get great customer service? Mention your favorite spots in your comments.

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